This site showcases the (mostly) digital work of Andrew DiFiore from both Virtual Arts Studios and answerYES Interactive as well as random thoughts and experimental projects too volatile to be contained anywhere else.

 
  • Pages

  • Categories

  • Blogroll

  • Archives

     

  • SHOW / HIDE NAVIGATION

    A little something for the little ones. No, seriously, an online Christmas Coloring Book. Although, we never really outgrow our love for coloring. Do we?

    CommentsComments Off

    Arista Air Conditioning, the largest HVAC company in the tri-state New York area, has been providing commercial and residential air conditioning, heating, and refrigeration for over 50 years. Their navy blue vans with the gigantic snowflake are familiar sights to local home and business owners. And it was for that reason that we gave the van a prominent place on the company’s website.

    We storyboarded the concept of a 30 second animation featuring the van displaying each of the company’s three main brands (e.g. Arista, Arista Premier, and Kelnard) as it revolved. answerYES did the photography, the Flash animation and programming, even the sound editing. Since we didn’t want the Flash to get in the way of the user accessing the content, the navigation was presented immediately. Since we didn’t want the music to be annoying, the animation only played upon the first visit (though the user could opt to play it again).

    The Flash was just a nice added touch of uniqueness, the real content was the site copy. We worked closely with Arista’s sales team to craft the right communications across all three target segments while still ensuring that it was search engine friendly.

    The entire site was built on top of the Six Apart’s Movable Type content management system. answerYES customized the templates to support the site design and architecture, including a blog and slideshow that pulled from the company’s Flickr photo stream (for things like the company picnic). We continue to provide ongoing support for the site as well as miscellaneous marketing materials like poster boards for an upcoming trade show.

    CommentsComments Off

    I created this Flash-based fansite as homage to Krisin Kreuk, the lovely and talented actress and star of the very popular TV show Smallville. But it also served as the framework for the website of my friend and uniquely creative photographer Una Petrino. A bit of a labor of love in both cases but I employed a number of new Flash optimization techniques such a preloading photos from an external XML file.

    Now that it is done, I’m not planning to keep up with the content so enjoy it while it lasts.

    Converted my Flash 4  jigsaw puzzle to Flash MX 2004 using a multidimensional array to store puzzle pieces.  I also experimented with the little-known swapDepths method to control stacking order (depth) on both buttons and movie clips.

    A slight twist on the old drag and drop “dress up” style game using tattoos instead of clothing. In case you are wondering, tatau is the Tahitian word for “mark” from where we get our present day word tattoo.

    CommentsComments Off