This site showcases the (mostly) digital work of Andrew DiFiore from both Virtual Arts Studios and answerYES Interactive as well as random thoughts and experimental projects too volatile to be contained anywhere else.

 
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    I was interviewed by Norwalk newspaper The Hour about the power and promise of viral marketing. Read all about it here.

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    On The Radio by Regina Spektor

    Love almost everything that Regina Spektor sings (and writes) but “On The Radio” shows off her distinct anti-folk sound. It is among my favorites but it was upon hearing “Fidelity” that made me fall in love. After a dearth of great music during the 80s and most of the 90s, it gives me hope that rock ‘n’ roll is live and well.

    Find all of Regina Spektor’s music videos on her YouTube channel.

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    Robert Farrell and Renee Dawn are the husband and wife duo behind the New York-based music production house Musicmint where some the most haunting, whimsical, evocative scores have been composed for professional musicians, singers, and even television commercials. All original. All digital.

    “We needed to define a marketing strategy that was decisive and inclusive,” says Robert Farrell, president of Musicmint. “We knew classical music is a tough sell. We needed to not only introduce people to our work in a fresh and innovative way but show the value it has to their lives.”

    It has been a real pleasure working with Robert and Renee on this site, learning as much about the science as the art of musical composition. The site is relatively informational but includes two Flash audio players (one single song player and one jukebox) and a unique Music Personality IQ Test that actually recommends music based on your personality type. I also spent some extra time creating the Metaphysical Ignition graphic featured on the site’s homepage. But when all said and done it is the music that makes this site come alive.

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    Launched this promotional website for Gribin Construction, a Fairfield County construction consultancy that provides project management services to residential and commercial property owners. This was one of those rare occasions that we didn’t do the web design. The owner Eric Gribin came to us with comp in hand; in part, to keep the cost down but he also knew exactly how he wanted the site to look and feel.

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