This site showcases the (mostly) digital work of Andrew DiFiore from both Virtual Arts Studios and answerYES Interactive as well as random thoughts and experimental projects too volatile to be contained anywhere else.

 
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    answerYES is a proud supporter of local theater, dollar for dollar it is one of the last redoubts of genuine value (along with diners and barber shops). Above is the full-page ad we did for the Curtain Call playbill. Honestly, we don’t do much print advertising for ourselves these days but it was fun returning to tradition.

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    Google’s Tribute to Pac-Man

    The classic ’80s video game Pac-Man turns 30 and to celebrate Google has created a playable Pac-Man logo doodle. According to Tony Wright, founder of business productivity software RescueTime, each visitor (who realized the logo was indeed playable) spent an extra 36 seconds on Google.com munching dots. This translates into 4.82 million hours or an estimated $120 million (assumes $25 per hour pay rate). Whether you believe this helps or hurts employee productivity is up for debate but for me, it is just nice to see Blinky, Inky, Pinky, and Clyde again.

    Aside: for a quick ha ha check out this cartoon by Scott Hampson.

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    New online support community DivorceCandy offers content and services to help divorcees move on and stay positive. Leveraging social media as an integral part of their PR initiative, we created this Twitter  Revamp, Rejuvenate and Rebuild Sweepstakes that invited people to tweet their “life after divorce” stories for a chance to win prizes pertinent to the cause. The sweeps ran for 3 weeks in April with one winner per week. It generated over 500 entries, drove thousands of visits to the website, and grew Twitter followers into the triple digits.

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    Selections for Senior Life launches new website designed to help care-givers find the right senior living community in Connecticut. We were hired to do the site development only, working closely with co-founders Karen Rasmussen and Susan Garland and their graphic designer. The result was this clean, search-friendly online presence.

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    Visiting Nurse & Hospice Care of Southwestern CT has been providing home care nursing in lower Fairfield County since 1912, making it the oldest health care agency in the area. The guiding principal has been to provide compassionate care to those in need, regardless of financial circumstances, and it was with this same principal we applied to our design of the website.

    {Ed. Note 1/3/12: Sorry to report that after serving the local community for nearly 100 years the Visiting Nurse & Hospice Care of Southwestern CT has closed its doors due to cuts in Medicare and insurance reimbursements. VNHC transferred its patient load to Masonicare in November.}

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