This site showcases the (mostly) digital work of Andrew DiFiore from both Virtual Arts Studios and answerYES Interactive as well as random thoughts and experimental projects too volatile to be contained anywhere else.

 
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    Launched newly redesigned website for Stamford-based orthodontist Dr. Robert B. Goldman. Clean, informative, and a bit whimsical, the site appeals to children as well as adults with plenty of room for growth as the practice prepares to engage new customers through PR and out-reach campaigns (hence, the YouTube channel, blog, and interactive Photo Gallery).

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    Celebrated author, speaker, lawyer, and talk show host, Cliff Ennico came to answerYES looking for a website to promote his line of business books, including the granddaddy of all eBay books The eBay Marketing Bible. I particularly had fun hand-crafting the masthead illustration and Flash animation of the hand holding out a business card.

    The Center for Addiction Studies and Research launches its new ecommerce website to provide distance learning courses for those seeking certification and recertification in the chemical dependency field.

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    I created this Flash “game” over a long weekend as an experiment in viral seeding. I wanted to track the short-tail curve of traffic to my site from a popular social entertainment site like Newgrounds. For those not familiar, Newgrounds is primarily a Flash portal started in 1995 by Tom Fulp (who still manages the site and regularly contributes content). The site has a rich community of Flash programmers, animators, and gamers. Members get to rate and comment on submissions. And though professional game shops contribute content often, the portal tries to be a platform for the casual content developer. This being the case, content runs the gamut, from kid-friendly cartoons to pornography (there is a “mature” section which requires a login).

    I was feeling punchy when I created this (must’ve been all the Red Bull). It is intended to be a joke, the butt of which is the player. If you’re not easily offended then you’ll probably have a good chuckle. If you are easily offended, you should go here.

    Though the experiment ran for only 5 days, the initial 12 hours generated over 2,100 unique visits. This was mainly due to the fact Newgrounds posts all new submissions on its frontpage. It dropped off quickly from there but by the time I took it down, I had hit my target of 5,000 uniques.

    Aside: the votes I got ranged from 0 (the worst) to 10 (the best). Most of the comments were constructive or encouraging but a surprisingly visceral reaction from a few who clearly did not like being the butt of a joke.

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    Launch of author Emilie Betts’ interactive website, promoting her new autobiographical book Shadows in My House of Sunshine which takes the reader on a journey with a little girl from the days of prohibition through to the September 11th World Trade Center disaster.

    The site was designed using the words and the art (the background watercolors are all original works) of the author which serve as an evocative complement to the book. Even the music has a story behind it. Emile is one of those unassuming women whose warmth and graciousness belies her (many) extraordinary accomplishments. And this website was one of those projects that never felt like work and yet provided great satisfaction.

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