If you ever wondered just how nervous other countries are about terrorism and the economy then surf on over to AnxietyIndex. The site is brought to you by international marketing communications company JWT as a tool to help brands gauge consumer anxiety.

In times of heightened consumer anxiety, what brands need is real-time data that can help them navigate a rapidly changing landscape—they need answers to new questions and a point of view on the types of businesses and business practices that will emerge.

The index examines safety and security concerns—the threat of terrorism, potential and current military hostilities, crime, etc.—and economic worries, such as the cost of health care, the cost of living and job security.

The idea is if you understand what consumers are worried about then you can make a more informed decision about your marketing strategy.