This site showcases the (mostly) digital work of Andrew DiFiore from both Virtual Arts Studios and answerYES Interactive as well as random thoughts and experimental projects too volatile to be contained anywhere else.

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    Fairfield County Chapter 41 of SCORE, the Small Business Administration, and Pitney Bowes are co-sponsoring a workshop offering practical guidance for individuals who want to take their business “a giant step forward.”

    I, along with Jane Pollak, will discuss a variety of marketing strategies, including Internet as well as conventional techniques.

    The workshop will be held from 9 am to noon on Saturday, February 10 at the University of Connecticut, Stamford Campus. Registration will begin at 8:30 am. Cost is $25 for one person, $35 for two in the same business. For Reservations, call SCORE at 203-847-7348.

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    answerYES Interactive is a co-sponsor of this year’s Business Smart Tools Conference held at the Stamford Marriott on Tuesday, May 15, between noon and 6pm. I will also be speaking on the virtues of social media and viral marketing. In exchange for this honor, I donated my time in creating the official Conference website.

    {Ed. Note 11/15/07:  Conference has ended and the site has been archived.}

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    I’ve been doing a lot of speaking engagements on viral marketing and so it became imperative to come with some promotional material. I don’t get to do a lot of print work but this was a fun piece. The reactions I get are great. And no, that is not me sneezing.

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    I was interviewed by Norwalk newspaper The Hour about the power and promise of viral marketing. Read all about it here.

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